What is Digital Marketing ?
Digital Marketing is a way of Marketing through Digital channel like: social media, website, App, email, this is digital channel that we can start marketing our service or Product on digital platform, through laptop or computer connected by internet.
Now in 2023 Digital marketing Going to extend into Hole world due to presence of Millions of customers on Online platform, now every business owner needs to Promote service or Product on digital platform, because so Offline marketing is not relevant now days just because of customer not notice presence of Online to much, so now days its going to Increase day to day Digital Marketing in This Digital Worlds
Types of Digital Marketing
There are so many platforms that presence in Digital Platform to Start Digital Marketing, here is list of Types of Digital Marketing
1. SEO (Search Engine Optimization)
2. PPC (Pay-Per-Click)
3. Social Media Marketing
4. Email Marketing
5. YouTube Marketing
6. App Marketing
7. Content Marketing
This is all abuse list of Types of Digital Marketing.
Scope in Digital Marketing.?
In Coming Year Internet user are increasing Day to Day, that means you can get million of audience on Internet, that will be your Target audience for Your service of Product, you can sale, your Product through Digital Marketing, as we Know, now days if your business is not online that you can not get Good Customer, similar Your Business Competitor are listing business On Online platform, that means its growing field in Digital Marketing & Bright Future in Digital Marketing Coming Year
1. Search Engine Optimization (SEO)
SEO stand for Search Engine Optimization, that means if you want to Rank Your webpage on search engine that you need to optimize your Content according to Search Engine, Search Engine stands for Keyword
There are 2 types of SEO, On-Page, Off-Page SEO
2. PPC (Pay-per-Click)
PPC (Pay-per-Click), means Pay-per-Click that means search engine will be charge for Per Click, like if you have a Keyword “digital marketing” CPC is: 10Rs that if someone will search on Google Like: Digital Marketing and he got your website or landing page on search if he clicks that that means you have to charge 10rs for click.
3. Social Media Marketing
When you want to Promote your business through social media platform like: Facebook, Instagram, twitter, LinkedIn, tumbler, that we called social media marketing, social media marketing now days use for Brand awareness, Target audience Reach, Generating Quality leads for Business
4. Email Marketing
When we try to reach Customer through the email and trying to sale, our Product or Service through Email That we called Email Marketing, Now days email marketing in most dynamic platform uses for marketing Propose, small or Big Companies are targeting own Audience through email marketing,
5. YouTube Marketing
YouTube Marketing is one of the best platforms that you can reach your audience through Video Content, now days YouTube Creator are increasing and well as audience are increasing on YouTube, so when we are trying to reach our target audience through YouTube Platform that we called YouTube Marketing.